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Step into the Metaverse with BOSS and discover an immersive and interactive showroom experience that seamlessly blends gamification with digital shopping. Created in collaboration with Exclusible and Polycount, BOSS’s virtual space is a digital extension of their Miami Fashion Show and is linked to the brand’s online store, allowing users to discover and purchase products in a new and engaging way. Using Artificial Intelligence, BOSS has translated the show’s creative concept into a Metaverse showroom that features an integrated layer of gamification. Users will be encouraged to collect objects along the way, with the completion of the quest resulting in a digital fashion item that can be worn on the multi-game avatar platform, Ready Player Me. BOSS’s immersive showroom is hosted on Spatial, one of the co-hosts of the 2023 Metaverse Fashion Week, and is an exciting new space for fashion brands to leverage opportunities and explore Web3.

#boss #metaverse #fashionweek #virtualfashion #immersive #digitalshopping #gamification #readyplayerme #web3

BOSS, Metaverse Fashion Week, immersive, interactive, showroom experience, gamification, digital shopping, Artificial Intelligence, creative concept, virtual space, Miami Fashion Show, online store, Exclusible, Polycount, multi-game avatar platform, Ready Player Me, Spatial, Web3, fashion brands, leading premium tech-driven fashion platform worldwide.

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