Global Keynote Address Metaverse: Is the Future as we Know it About to Change Completely?

Jerry Wind, Lauder Professor Emeritus and Professor of Marketing, The Wharton School, speaks about the future of Metaverse.

– How marketers will use the opportunity of pushing the consumer experience to new dimensions or is it too early?
– Will Indian brands be early adopters or laggards?
– Facebook changed its name, Microsoft bought Activision, – where does this leave your brand?

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