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WPP and Epic Games executives share a vision for the emerging metaverse space, what it means for brands, and how their global strategic partnership is structured to help bring a new era of interactive experiences to life. They’ll be joined by the CEO of WPP’s creative content production company Hogarth for a deep dive into how brands should approach investment in this space, how can they scale, and what success looks like. #IAB #BDS2022

Nilufar Fowler, Executive Vice President, Strategic Partnerships, WPP

Richard Glasson, Chief Executive Officer, Hogarth

Ryan Moore, Global Chief Revenue Officer, SuperAwesome, an Epic Games Company

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